The generally quite good culture miniconference today at the HBS (by the way, that is one heck of a facility) was marred by far too much hand-wringing about how cultural sociology is not taken seriously, not paid attention to, the “ugly stepsister” (someone else’s words, pregnant as they are with sexism) of sociology, and so on. This is not my experience, and seems at odds with the sheer size of the section (second only to sex and gender, and who can compete with sex?). Bob Wuthnow asked in 1997 whether cultural sociology is doomed. I offer an alternative hypothesis, only partially ironically: marginality is so much a part of cultural sociologists’ self-image that the hand-wringing is actually a form of self-congratulation. (This might make prestige an “inferior good”?) Comments?